Nike Contracts Forcing Track Athletes to Get Creative With Race Quotas – Sportico.com
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
Nike set to become first major sponsor of Los Angeles 2028
Nike's Shifts in Track and Field Are Top of Mind as Trials Begin - The New York Times
Nike to Continue USOC Sponsorship Through 2020 | Sports Destination Management
Nike runs outdoor ad celebrating Farah's double Olympic victory
Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign
Nike, Coca-Cola Are the Brands Most Associated With the Olympics
/https://www.thestar.com/content/dam/thestar/sports/olympics/2012/08/11/london_2012_nikes_volt_shoes_capture_marketing_gold/nikeshoes.jpeg "London 2012: Nike's Volt shoes capture marketing gold | The Star")
London 2012: Nike's Volt shoes capture marketing gold | The Star
Nike Plays Hardball to Keep Its Athletes - WSJ
Report: Nike sign US Olympics deal for LA 2028 - SportsPro
Nike and U.S. Olympic Committee Launch Free, Online Training For Volunteer Youth Coaches, Inspired By The Aspen Institute's Project Play 2020
Olympics-USOC and Nike extend partnership through 2020 | Fortune
Best Ambush Marketing Campaigns
Nike takes marketing gold with neon-yellow shoes
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Which Brand is Going for Gold?
Nike, Coca-Cola Are the Brands Most Associated With the Olympics
